Introduction
In our day-to-day life we come across all types of cards, ranging from business cards to recharge cards and greeting cards. Have you ever thought, who makes these cards, and how are they made, can I start a business of printing cards and is it a viable business option? Today, card making is done by big companies with professional card makers as well as amateurs sitting in front of their computer with their personal printer. If you are really interested it is very easy to setup your card printing business. All you need is a computer, a printer, and a little know-how about card printing business.
Step 1
If you are not interested in setting up your own company and marketing your product, the next best alternative is to find a company that will hire freelancers. The advantage of being a freelancer is that you can dedicate your entire time on designing the card. but being a freelancer has its disadvantages. The company that hired you may accept or reject your product. Always be on the safe side and asked the company to evaluate two or three Sample products. Once they are satisfied with your work request them to a hire you as their worker.
Step 2
The second option available is to design your cards and then market them to attract potential buyers. Here, in addition to designing your card, you have to take care of the marketing and sales side also.
Step 3
Recharge card printing business is also an available option for people interested in card printing business. To start this business all you need is:
- A laptop or a desktop.
- A printer.
- Any card printer or even the best available inkjet printer will do.
- Access to Internet software that helps in printing cards.
- The recharge pins from a dealer.
Step 4
There are a lot of free software available for download, and once you buy recharge pins, making a recharge card is just a click away.
Step 5
For those who plan to setup their own card printing business, doing the right research will help you in setting a profitable company. Study the various cards available on the market and asses their demand. Get an idea of the production cost and evaluate the resources at your disposal. Talk with people and learn what the market demands. Find out which design is marketable and what price is considered competitive on the market.
Tips and comments
The next thing to master is the technical aspect of this business. Things like, where to buy the right paper, Best ink at affordable price, finding a representative and a distributor, marketing strategy, and more. success in this business depends on your ability to deliver customized cards according to your employers needs. Next in line is marketing. Show your Sample work to as many people as possible and listen to their feedback. Ask questions like, does this card generate attention? Will people be interested in buying this card?
If you have started a card printing business, whether it is on a large-scale or at an amateur level, your success depends upon two main things. The first one is your ability to make unique designs and the second one is to deliver the product on time. Couple this with an affordable price and you will be a force in the card printing business to reckon with.
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