Introduction
If you are in insurance sales, you know the importance the insurance lead. Without good leads, your insurance sales can be dismal. The driving force behind insurance sales is contacting customer leads that are well suited to your insurance company and who are ready to purchase. You need qualified leads so that you can gain new clients and increase your insurance sales. Without these leads, you are waiting for people to walk in off of the streets. This can be a long wait. Most insurance companies make the majority of their sales through phone contacts. This seems to be the most effective way of contacting potential customers. These leads are pre-screened and pre-qualified. They provide the much-needed details for the insurance salesman and this makes it easier to make a good pitch for the lead and helps you to gain a customer easily.
How to Get Good Leads
Good insurance leads can be acquired in few different ways. The first way is to purchase your insurance lead from a lead source. This type of business surveys in different ways to gain qualified leads based on age, health, and income. This provides great information for an insurance sales agent because they are already armed with a good knowledge of the potential customer before they even call the individual.
Another method of gaining an insurance lead can be done through what is called cold calling. A telemarketer surveyor is hired to phone individuals in an area to survey them on basic questions such as their age and health. The surveys are usually short and offer a prize drawing for their participation.
There is also a method to gain an insurance lead by holding drawings in local businesses. Many people will fill out a short survey card in the hopes that they will win a trip or some other prize. This can provide you with a valuable insurance lead that can be called and gained as a customer.
Good Insurance Leads
A good insurance lead should include enough information to be sure that the possibility of an insurance sale is possible. An insurance lead supplier is the best choice when you want truly good leads. These leads are double checked for accuracy and usually lead to an insurance sale if the right pitch is presented to the potential customer. The prices for these leads vary by company and by the amount you choose to purchase at a time. Many places guarantee a sales ratio per lead group and this can help to assure you that you are getting the best insurance leads possible.
It is important that you check into your insurance lead company before you buy. There are many scams all over the Internet that promise leads and don't deliver. Do not be pulled into a scam! It is important to check with the Better Business Bureau to be sure that you are dealing with a legitimate company. This will save you time and aggravation!
Tips and comments
- Get great leads from an insurance lead company.
- Check your sources for fraud.
- Hire a survey team.
- Start a mail marketing campaign.
- Prize drawings can give you many leads.
